The Right Heart – East Arnhem Land Art Competition
Do you carry East Arnhem in your heart? Developing East Arnhem Limited (DEAL) invites anyone with a deep connection to East Arnhem Land to contribute to the new brand identity for the evolving promotion of the region. This isn’t just a competition, it’s a collaboration and an opportunity to ensure the visual identity of East Arnhem Land is shaped by the people that live, work and play in this beautiful part of our country.
The selected artworks will be:
- Featured as core visual brand elements such as icons, symbols, patterns and backgrounds for East Arnhem’s new visual identity.
- Interwoven into the storytelling and voice of East Arnhem Land’s public digital and physical presence.
- Supported by a creative co-design session with Liandra Gaykamangu, where your vision will be carried forward with care and in collaboration.
All contributing artists will be credited and celebrated across the launch campaign and brand rollout.
Competition details
We’re calling for artworks that:
- Reflect the feeling, vibrancy and spirit of East Arnhem Land.
- Speaks to Country, kin, culture and connection.
- Tells a story, from your own perspective, of what East Arnhem Land means to you.
- Can be reimagined into brand elements, icons, backgrounds, or signature visuals.
- All mediums welcome.
- Painting, digital art, illustration, print, mixed media.
Selected artists will work with Creative-in-Residence Liandra Gaykamangu to evolve artworks into brand-ready assets.
Who should enter?
Whether you are Yolŋu, have lived in Gove and surrounding communities, or carry East Arnhem Land in your memory from afar, this is a moment to share that connection through art.
We welcome entries from:
- Yolŋu artists and creative people from across East Arnhem Land.
- Former residents who have called Gove and its surrounding homelands home for a minimum of two years.
- FIFO workers, professionals, teachers, rangers, and others whose hearts have been shaped by their time here.
- Artists who carry East Arnhem Land in their heart, even if they now live afar.
If East Arnhem Land lives in you – this competition is for you.
How to enter?
Submit via emailing This email address is being protected from spambots. You need JavaScript enabled to view it. and be sure to:
- Upload your artwork (JPG, PNG, PDF, or high-res image).
- Share a short artist statement (max 300 words) on what your artwork means to you and how you are connected to East Arnhem.
Key dates:
Submissions open: Friday 5th September
Submissions close: 11.59pm Friday 3rd October 2025
Winners announced: 24 October 2025
Cultural safety
This project is being guided by Yolŋu leaders and Cultural Advisors. We are committed to ensuring:
- All submissions are treated with cultural and creative integrity.
- Artists retain ownership of their ICIP and/or IP, unless rights are formally transferred.
- Any commercial use will be discussed and agreed with contributors prior to use.
For any questions regarding this competition, please contact the project working team via email at This email address is being protected from spambots. You need JavaScript enabled to view it.
competition terms and conditions
View the Competition's full Terms and Conditions here: East_Arnhem_Land_Art_Competition_Terms_and_Conditions_FINAL.pdf